The Real Athlete Blog

Category: Marketing

1. Brand You

   by Alan Stein 04-28-2009 12:37 PM Athlete Career Development | Image Branding | Marketing

   
   3032 Views

   You are your own brand!

    

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2. From Tee to Green with Andy Z.: A Golf Specific Blog

   by Andy Ziegler 02-09-2009 02:00 AM Marketing | News | Special Event | Sports Business

   
   3367 Views

   Golf professional, Andy Ziegler, introduces himself to the AccessAthletes community and gives an onsite report highlighting the 2009 PGA Merchandise Show.

    

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3. Branch Out Into Your Brand As A Professional Athlete

   by darrel branch 02-04-2009 02:00 AM Guest Contributors | Athlete Services | Human Relations | Image Branding | Marketing

   
   14931 Views

   Darrel Branch, Principal of Branch Out Group, LLC discusses how pro athletes must formulate a strategic plan to build a sustainable brand.

    

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4. Image Branding For Athletes In The Web 2.0 Age

   by Austin Hair 11-11-2008 02:00 AM Image Branding | Marketing

   
   4503 Views

   Professional wakeboarder Austin Hair describes how athletes can utilize the internet in a web 2.0 world to maximize their personal brands.

    

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5. Jockey Representation

   by Scotty Rushing 09-19-2008 02:00 AM Athlete Representation | Image Branding | Marketing

   
   4893 Views

   Have you ever wondered what it is like to be a jockey or a jockey's agent?

    

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6. Athletes and Endorsements: A New Way of Doing Business

   by Dean Fisk 06-26-2008 02:00 AM Guest Contributors | Image Branding | Marketing | Sports Business

   
   5912 Views

   Sports marketer Dean Fisk discusses how athletes can create business opportunities by using Web marketing techniques.

    

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